About Attentionocracy
Measuring, analyzing, and visualizing the invisible economy of public attention.
What is Attentionocracy?
Attentionocracy measures the economy of public attention—a system of influence in which those who attract the most visibility hold the greatest cultural power.
In today's digital landscape, attention has emerged as a primary form of currency and power. As the economist and Nobel laureate Herbert Simon noted: "What information consumes is the attention of its recipients. Hence a wealth of information creates a poverty of attention."
Our project quantifies this otherwise invisible economy by tracking how public attention is distributed among political figures. We believe that transparency in attention metrics can contribute to a more informed public discourse about who receives our collective focus and why.
"In an age of information abundance, attention becomes the scarce resource."
Our Methodology
We use Wikipedia pageview data as our primary metric for several key reasons:
- 1Objectivity: Wikipedia pageviews offer a neutral measurement that is not influenced by algorithmic biases that exist on social media platforms.
- 2Intentionality: Page visits represent deliberate information-seeking behavior rather than passive content consumption.
- 3Global Reach: Wikipedia's multilingual nature allows us to capture attention patterns across diverse audiences worldwide.
- 4Transparency: All data is publicly accessible, making our methodology open to verification and scrutiny.
Our data processing pipeline collects daily pageview statistics through the Wikimedia REST API. We normalize this data to account for overall traffic fluctuations and categorize political figures by relevant attributes such as party affiliation, office, and geographical region.
Attention Index Calculation
The Attention Index (AI) for each figure is calculated using the formula:
Where Dt represents daily views, Davg is the baseline average, and Ptrend accounts for growth trends.
The Landscape of Attention
Interactive Visualization
We track day-to-day changes in attention to identify emerging trends and topics that are gaining or losing public focus.
Our system correlates attention spikes with current events to understand the drivers behind shifts in public interest.
We analyze historical data to identify seasonal patterns and long-term shifts in the distribution of public attention.
Why This Matters
In an era where visibility often determines influence, we believe that understanding the patterns of public attention is crucial for democratic societies. Attentionocracy exists to bring transparency to this invisible economy.
Our goal is to provide researchers, journalists, policymakers, and the general public with objective data and insights about how collective attention is allocated within our political landscape.
"The most scarce resource of the 21st century isn't information—it's attention."
Contact Us
Have questions about our methodology or interested in collaborating? We'd love to hear from you.